{"id":12464,"date":"2023-09-02T19:01:59","date_gmt":"2023-09-02T11:01:59","guid":{"rendered":"https:\/\/www.sedgwick-richardson.com\/?post_type=cpt-views&p=12464"},"modified":"2024-08-06T12:10:44","modified_gmt":"2024-08-06T04:10:44","slug":"cach-ma-cac-doanh-nghiep-co-the-tao-ra-gia-tri-chung-ngoai-viec-tuan-thu-cac-cam-ket-%ef%bf%bc","status":"publish","type":"cpt-views","link":"https:\/\/sedgwick-richardson.com\/vi\/views\/cach-ma-cac-doanh-nghiep-co-the-tao-ra-gia-tri-chung-ngoai-viec-tuan-thu-cac-cam-ket-%ef%bf%bc\/","title":{"rendered":"C\u00e1ch m\u00e0 c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ea1o ra gi\u00e1 tr\u1ecb chung ngo\u00e0i vi\u1ec7c tu\u00e2n th\u1ee7 c\u00e1c cam k\u1ebft"},"content":{"rendered":"\n

C\u00e1c CEO v\u00e0 c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o th\u00e2n m\u1ebfn, <\/p>\n\n\n\n

T\u1eeb khi n\u00e0o qu\u00fd v\u1ecb l\u1ea1i ch\u1ea5p nh\u1eadn ti\u00eau chu\u1ea9n c\u1ee7a ng\u01b0\u1eddi kh\u00e1c? N\u1ebfu v\u1eady th\u00ec li\u1ec7u qu\u00fd v\u1ecb v\u00e0 doanh nghi\u1ec7p c\u1ee7a m\u00ecnh c\u00f3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng th\u00e0nh t\u1ef1u nh\u01b0 h\u00f4m nay? <\/p>\n\n\n\n

Vi\u1ec7c tu\u00e2n th\u1ee7 c\u00e1c ti\u00eau chu\u1ea9n v\u1ec1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng ch\u00ednh x\u00e1c l\u00e0 nh\u01b0 v\u1eady – tu\u00e2n th\u1ee7 c\u00e1c ti\u00eau chu\u1ea9n do ng\u01b0\u1eddi kh\u00e1c \u0111\u1eb7t ra khi m\u00e0 th\u1ef1c t\u1ebf th\u00ec kh\u00f4ng th\u1ec3 \u0111\u00e1p \u1ee9ng nh\u1eefng g\u00ec m\u00e0 doanh nghi\u1ec7p, x\u00e3 h\u1ed9i v\u00e0 h\u00e0nh tinh c\u1ea7n \u0111\u1ec3 t\u1ed3n t\u1ea1i v\u00e0 ph\u00e1t tri\u1ec3n. <\/p>\n\n\n\n

Vi\u1ec7c tu\u00e2n th\u1ee7 c\u00e1c ti\u00eau chu\u1ea9n v\u1ec1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng ch\u00ednh x\u00e1c l\u00e0 nh\u01b0 v\u1eady – tu\u00e2n th\u1ee7 c\u00e1c ti\u00eau chu\u1ea9n do ng\u01b0\u1eddi kh\u00e1c \u0111\u1eb7t ra khi m\u00e0 th\u1ef1c t\u1ebf th\u00ec kh\u00f4ng th\u1ec3 \u0111\u00e1p \u1ee9ng nh\u1eefng g\u00ec m\u00e0 doanh nghi\u1ec7p, x\u00e3 h\u1ed9i v\u00e0 h\u00e0nh tinh c\u1ea7n \u0111\u1ec3 t\u1ed3n t\u1ea1i v\u00e0 ph\u00e1t tri\u1ec3n. <\/p>\n\n\n\n

T\u1ea5t nhi\u00ean, quy \u0111\u1ecbnh \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c \u0111\u1eb7t ra c\u00e1c y\u00eau c\u1ea7u t\u1ed1i thi\u1ec3u v\u00e0 x\u00e1c \u0111\u1ecbnh m\u1ee9c tr\u00e1ch nhi\u1ec7m c\u01a1 b\u1ea3n cho doanh nghi\u1ec7p. Tuy nhi\u00ean, vi\u1ec7c tu\u00e2n th\u1ee7 c\u00e1c quy t\u1eafc ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 \u2018ho\u1ea1t \u0111\u1ed9ng nh\u01b0 b\u00ecnh th\u01b0\u1eddng\u2019. \u0110i\u1ec1u n\u00e0y kh\u00f4ng kh\u00e1c g\u00ec vi\u1ec7c \u0111\u00e1p \u1ee9ng c\u00e1c y\u00eau c\u1ea7u ki\u1ec3m to\u00e1n v\u00e0 b\u1ea5t k\u1ef3 th\u01b0\u01a1ng hi\u1ec7u n\u00e0o mu\u1ed1n t\u1ea1o s\u1ef1 kh\u00e1c bi\u1ec7t ch\u1ec9 b\u1eb1ng c\u00e1ch tu\u00e2n th\u1ee7 s\u1ebd ph\u1ea3i th\u1ea5t v\u1ecdng. \u0110\u1ec3 t\u1ea1o d\u1ef1ng s\u1ef1 kh\u00e1c bi\u1ec7t th\u1ef1c s\u1ef1 v\u1edbi c\u00e1c doanh nghi\u1ec7p kh\u00e1c, ch\u00fang ta ph\u1ea3i kh\u00f4ng ch\u1ec9 tu\u00e2n th\u1ee7 cam k\u1ebft m\u00e0 ph\u1ea3i b\u1eaft \u0111\u1ea7u ngh\u0129 \u0111\u1ebfn nh\u1eefng kh\u1ea3 n\u0103ng t\u1ea1o ra gi\u00e1 tr\u1ecb m\u1edbi ngay h\u00f4m nay. <\/p>\n\n\n\n

\u0110\u1ec3 c\u00e1c doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n m\u1ea1nh, vi\u1ec7c v\u01b0\u1ee3t qua m\u1ee9c c\u01a1 b\u1ea3n s\u1ebd mang l\u1ea1i l\u1ee3i \u00edch \u0111\u00e1ng k\u1ec3.  <\/h4>\n\n\n\n

Truy\u1ec1n n\u0103ng l\u01b0\u1ee3ng v\u00e0 s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0o doanh nghi\u1ec7p c\u1ee7a b\u1ea1n, khi h\u00ecnh dung l\u1ea1i m\u00f4 h\u00ecnh kinh doanh v\u00e0 tuy\u00ean b\u1ed1 gi\u00e1 tr\u1ecb, s\u1ebd t\u1ea1o ra c\u1ea3m gi\u00e1c t\u1ef1 h\u00e0o v\u00e0 l\u00e0m m\u1edbi \u00fd t\u01b0\u1edfng v\u1ec1 m\u1ee5c \u0111\u00edch th\u01b0\u01a1ng hi\u1ec7u trong to\u00e0n th\u1ec3 nh\u00e2n vi\u00ean. <\/p>\n\n\n\n

Vi\u1ec7c \u0111\u00e1p \u1ee9ng nh\u1eefng kh\u00e1ch h\u00e0ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi m\u00e0 \u0111ang y\u00eau c\u1ea7u c\u00e1c doanh nghi\u1ec7p ph\u1ea3i s\u1ea1ch h\u01a1n, c\u00f4ng b\u1eb1ng h\u01a1n v\u00e0 h\u1ed7 tr\u1ee3 nhi\u1ec1u h\u01a1n s\u1ebd t\u1ea1o d\u1ef1ng c\u00e1c m\u1ed1i quan h\u1ec7 s\u00e2u s\u1eafc v\u00e0 \u0111\u00e1ng tin c\u1eady h\u01a1n. <\/p>\n\n\n\n

B\u1eb1ng c\u00e1ch t\u0103ng gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 l\u1ee3i nhu\u1eadn, b\u1edfi v\u00ec kh\u00e1ch h\u00e0ng s\u1eb5n s\u00e0ng tr\u1ea3 gi\u00e1 cao cho c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u00f3 c\u00f9ng gi\u00e1 tr\u1ecb chung v\u1edbi h\u1ecd, doanh nghi\u1ec7p c\u1ee7a b\u1ea1n c\u0169ng nh\u01b0 x\u00e3 h\u1ed9i v\u00e0 m\u00f4i tr\u01b0\u1eddng \u0111\u1ec1u s\u1ebd \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i. <\/p>\n\n\n\n

\u0110\u00e2y ch\u1ec9 l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch c\u01a1 b\u1ea3n, trong \u0111\u00f3 vi\u1ec7c n\u1eafm b\u1eaft t\u00ednh b\u1ec1n v\u1eefng c\u00f3 th\u1ec3 mang l\u1ea1i nh\u1eefng c\u01a1 h\u1ed9i ch\u01b0a t\u1eebng c\u00f3 \u0111\u1ec3 \u0111\u1ed5i m\u1edbi v\u00e0 khai th\u00e1c nh\u1eefng gi\u00e1 tr\u1ecb ch\u01b0a \u0111\u01b0\u1ee3c khai th\u00e1c, th\u00fac \u0111\u1ea9y nh\u1eefng th\u00e0nh c\u00f4ng m\u1edbi trong t\u01b0\u01a1ng lai. <\/p>\n\n\n\n

\u0110\u1ec3 nh\u1eadn ra gi\u00e1 tr\u1ecb c\u1ee7a vi\u1ec7c ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng, c\u00e1c doanh nghi\u1ec7p c\u1ea7n bi\u1ebfn n\u00f3 th\u00e0nh m\u1ed9t ph\u1ea7n trong m\u1ecdi vi\u1ec7c h\u1ecd n\u00f3i v\u00e0 l\u00e0m, truy\u1ec1n n\u00f3 v\u00e0o m\u1ecdi kh\u00eda c\u1ea1nh c\u1ee7a qu\u00e1 tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh, v\u1eadn h\u00e0nh, ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m v\u00e0 ti\u1ebfp th\u1ecb. N\u00f3 \u0111\u00f2i h\u1ecfi s\u1ef1 thay \u0111\u1ed5i m\u00f4 h\u00ecnh t\u1eeb c\u00e1c m\u1ee5c ti\u00eau ng\u1eafn h\u1ea1n sang t\u1ea7m nh\u00ecn h\u01b0\u1edbng t\u1edbi t\u01b0\u01a1ng lai c\u00f3 th\u1ec3 mang l\u1ea1i gi\u00e1 tr\u1ecb l\u00e2u d\u00e0i cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi. <\/p>\n\n\n\n

Ch\u00fang ta b\u1eaft \u0111\u1ea7u nh\u01b0 th\u1ebf n\u00e0o? <\/h4>\n\n\n\n

V\u1edbi l\u1ed9 tr\u00ecnh 5-b\u01b0\u1edbc n\u00e0y: <\/p>\n\n\n\n

1. Th\u1ed1ng nh\u1ea5t m\u1ee5c \u0111\u00edch c\u1ee7a doanh nghi\u1ec7p v\u1edbi c\u00e1c \u01b0u ti\u00ean v\u1ec1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng <\/strong><\/p>\n\n\n\n

N\u1ebfu kh\u00f4ng, ho\u1eb7c n\u1ebfu kh\u00f4ng c\u00f3 m\u1ee5c \u0111\u00edch ho\u1eb7c \u01b0u ti\u00ean r\u00f5 r\u00e0ng, h\u00e3y b\u1eaft tay v\u00e0o m\u1ed9t quy tr\u00ecnh chi\u1ebfn l\u01b0\u1ee3c nh\u1eb1m x\u00e1c \u0111\u1ecbnh n\u0103ng l\u1ef1c c\u1ed1t l\u00f5i v\u00e0 \u0111i\u1ec3m kh\u00e1c bi\u1ec7t c\u1ee7a doanh nghi\u1ec7p b\u1ea1n. X\u00e1c \u0111\u1ecbnh c\u00e1ch b\u1ea1n t\u1ea1o ra t\u00e1c \u0111\u1ed9ng v\u00e0 gi\u00e1 tr\u1ecb chung\u2014v\u00e0 h\u01a1n th\u1ebf n\u1eefa\u2014c\u00e1ch b\u1ea1n tr\u00ecnh b\u00e0y t\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u n\u00e0y nh\u01b0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u th\u1ed1ng nh\u1ea5t v\u00e0 n\u1ed5i b\u1eadt. <\/p>\n\n\n\n

Khi Unilever n\u00f3i r\u1eb1ng h\u1ecd mu\u1ed1n \u201cl\u00e0m cho cu\u1ed9c s\u1ed1ng b\u1ec1n v\u1eefng tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn\u201d, \u0111\u00f3 kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t \u0111o\u1ea1n qu\u1ea3ng c\u00e1o. \u0110\u00f3 l\u00e0 m\u1ee5c \u0111\u00edch \u0111\u00f3ng vai tr\u00f2 l\u00e0 ‘Sao B\u1eafc \u0110\u1ea9u’ \u0111\u1ecbnh h\u01b0\u1edbng m\u1ecdi ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a h\u1ecd, t\u1eeb t\u00ecm ngu\u1ed3n cung \u1ee9ng b\u1ec1n v\u1eefng v\u00e0 t\u00e1i t\u1ea1o, \u0111\u1ebfn b\u00e1n h\u00e0ng th\u00f4ng qua c\u00e1c nh\u00e0 b\u00e1n l\u1ebb SME \u0111\u1ecba ph\u01b0\u01a1ng \u0111\u1ec3 gi\u00fap h\u1ecd n\u00e2ng cao k\u1ef9 n\u0103ng v\u00e0 ph\u00e1t tri\u1ec3n. <\/p>\n\n\n\n

2. Ph\u1ed5 bi\u1ebfn \u0111\u1ebfn c\u00e1c qu\u1ea3n l\u00fd c\u1ea5p cao v\u1ec1 m\u1ee5c \u0111\u00edch v\u00e0 c\u00e1c \u01b0u ti\u00ean b\u1ec1n v\u1eefng c\u1ee7a doanh nghi\u1ec7p b\u1ea1n <\/h4>\n\n\n\n

\u0110\u00e0o t\u1ea1o h\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb c\u1ee7a b\u1ea1n v\u1ec1 nh\u1eefng nguy\u00ean t\u1eafc quan tr\u1ecdng n\u00e0y v\u00e0 l\u00fd do t\u1ea1i sao ch\u00fang gi\u00fap t\u1ea1o ra gi\u00e1 tr\u1ecb t\u1ed1t h\u01a1n v\u00e0 b\u1ec1n v\u1eefng h\u01a1n ngo\u00e0i vi\u1ec7c ch\u1ec9 tu\u00e2n th\u1ee7 c\u00e1c cam k\u1ebft. \u0110\u01b0a t\u00ednh b\u1ec1n v\u1eefng tr\u1edf th\u00e0nh m\u1ed9t m\u1ee5c trong ch\u01b0\u01a1ng tr\u00ecnh ngh\u1ecb s\u1ef1 c\u1ee7a h\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb v\u00e0 trao quy\u1ec1n cho h\u1ecd l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p theo nh\u1eefng \u0111\u1eb7c t\u00ednh n\u00e0y. <\/p>\n\n\n\n

3. Th\u00fac \u0111\u1ea9y v\u0103n ho\u00e1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng trong doanh nghi\u1ec7p <\/strong><\/h4>\n\n\n\n

Gi\u1ea3i th\u00edch nh\u1eefng gi\u00e1 tr\u1ecb n\u00e0y cho nh\u00e2n vi\u00ean v\u00e0 l\u00fd do t\u1ea1i sao ch\u00fang quan tr\u1ecdng \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p c\u0169ng nh\u01b0 kh\u00e1ch h\u00e0ng v\u00e0 ch\u00ednh h\u1ecd. \u0110\u01b0a ra tuy\u00ean b\u1ed1 gi\u00e1 tr\u1ecb h\u1ea5p d\u1eabn \u0111\u1ed1i v\u1edbi nh\u00e0 tuy\u1ec3n d\u1ee5ng, sau \u0111\u00f3 b\u1eaft \u0111\u1ea7u h\u00e0nh tr\u00ecnh qu\u1ea3n l\u00fd thay \u0111\u1ed5i nh\u1eb1m x\u00e1c \u0111\u1ecbnh v\u00e0 \u0111i\u1ec1u ch\u1ec9nh m\u1ecdi ng\u01b0\u1eddi theo t\u1eebng lo\u1ea1i h\u00e0nh \u0111\u1ed9ng v\u00e0 h\u00e0nh vi th\u1ec3 hi\u1ec7n m\u1ee5c \u0111\u00edch v\u00e0 ni\u1ec1m tin c\u1ee7a doanh nghi\u1ec7p b\u1ea1n. <\/p>\n\n\n\n

4. Ph\u1ed1i h\u1ee3p v\u1edbi c\u00e1c doanh nghi\u1ec7p trong v\u00e0 ngo\u00e0i l\u0129nh v\u1ef1c<\/strong><\/h4>\n\n\n\n

Ch\u00fang ta \u0111ang \u0111\u1ed1i m\u1eb7t v\u1edbi c\u00e1c v\u1ea5n \u0111\u1ec1 to\u00e0n c\u1ea7u m\u00e0 kh\u00f4ng th\u1ec3 gi\u1ea3i quy\u1ebft trong m\u1ed9t s\u1edbm m\u1ed9t chi\u1ec1u, v\u00ec v\u1eady khi c\u00e1c doanh nghi\u1ec7p h\u1ee3p t\u00e1c v\u1edbi nhau, to\u00e0n b\u1ed9 ng\u00e0nh c\u00f3 th\u1ec3 \u0111i \u0111\u00fang h\u01b0\u1edbng. X\u00e1c \u0111\u1ecbnh nh\u1eefng l\u0129nh v\u1ef1c b\u1ea1n c\u00f2n y\u1ebfu v\u00e0 tham gia v\u00e0o c\u00e1c m\u1ed1i quan h\u1ec7 h\u1ee3p t\u00e1c c\u00f3 gi\u00e1 tr\u1ecb chung m\u1ea1nh m\u1ebd. \u0110\u1ea9y nhanh s\u1ef1 thay \u0111\u1ed5i t\u00edch c\u1ef1c b\u1eb1ng c\u00e1ch chia s\u1ebb ki\u1ebfn th\u1ee9c v\u00e0 nh\u1eefng c\u00e1ch l\u00e0m t\u1ed1t nh\u1ea5t. Ng\u00e0nh c\u00f4ng nghi\u1ec7p \u00f4 t\u00f4 c\u00f3 l\u1ecbch s\u1eed l\u00e2u \u0111\u1eddi v\u1ec1 \u0111i\u1ec1u n\u00e0y. <\/p>\n\n\n\n

N\u0103m 1959, Volvo c\u00f4ng b\u1ed1 b\u1eb1ng s\u00e1ng ch\u1ebf c\u1ee7a h\u1ecd v\u1ec1 d\u00e2y \u0111ai an to\u00e0n ba \u0111i\u1ec3m, cho ph\u00e9p b\u1ea5t k\u1ef3 nh\u00e0 s\u1ea3n xu\u1ea5t \u00f4 t\u00f4 n\u00e0o s\u1eed d\u1ee5ng mi\u1ec5n ph\u00ed. Quy\u1ebft \u0111\u1ecbnh \u0111\u00f3 \u0111\u01b0\u1ee3c \u0111\u01b0a ra v\u00ec l\u1ee3i \u00edch l\u1edbn h\u01a1n cho an to\u00e0n c\u00f4ng c\u1ed9ng, ng\u01b0\u1eddi ta \u01b0\u1edbc t\u00ednh \u0111\u00e3 c\u1ee9u \u0111\u01b0\u1ee3c h\u01a1n m\u1ed9t tri\u1ec7u m\u1ea1ng s\u1ed1ng. Trong th\u1eddi gian g\u1ea7n \u0111\u00e2y, Tesla v\u00e0 Toyota \u0111\u00e3 chia s\u1ebb h\u00e0ng ngh\u00ecn b\u1eb1ng s\u00e1ng ch\u1ebf v\u1ec1 c\u00f4ng ngh\u1ec7 \u0111i\u1ec7n v\u00e0 hybrid, gi\u00fap ng\u00e0nh n\u00e0y d\u1ec5 d\u00e0ng \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 m\u1edbi v\u00e0 th\u00fac \u0111\u1ea9y x\u00e3 h\u1ed9i h\u01b0\u1edbng t\u1edbi ph\u01b0\u01a1ng ti\u1ec7n di chuy\u1ec3n s\u1ea1ch h\u01a1n. <\/p>\n\n\n\n

5. H\u00e0nh \u0111\u1ed9ng \u0111i \u0111\u00f4i v\u1edbi l\u1eddi n\u00f3i <\/strong><\/h4>\n\n\n\n

L\u00e0m cho m\u1ecdi h\u00e0nh \u0111\u1ed9ng v\u00e0 quy\u1ebft \u0111\u1ecbnh c\u1ee7a doanh nghi\u1ec7p tr\u1edf n\u00ean minh b\u1ea1ch v\u00e0 c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c. Trong khi m\u1ed9t s\u1ed1 doanh nghi\u1ec7p \u0111ang \u0111\u00e1nh gi\u00e1 qu\u00e1 cao \u1ea3nh h\u01b0\u1edfng c\u1ee7a m\u00ecnh v\u00e0 ph\u1ea3i ch\u1ecbu tr\u00e1ch nhi\u1ec7m v\u1ec1 vi\u1ec7c ‘t\u1ea9y xanh’, m\u1ed9t s\u1ed1 doanh nghi\u1ec7p l\u1ea1i h\u1ea1 th\u1ea5p ho\u1eb7c n\u00f3i r\u1ea5t \u00edt v\u1ec1 b\u1ea3n th\u00e2n h\u1ecd. C\u1ea3 hai tr\u01b0\u1eddng h\u1ee3p \u0111\u1ec1u kh\u00f4ng t\u1ed1t. Khi c\u00e1c tuy\u00ean b\u1ed1 \u0111\u01b0\u1ee3c \u0111i k\u00e8m v\u1edbi b\u1eb1ng ch\u1ee9ng, c\u00e1c doanh nghi\u1ec7p m\u1edbi tr\u1edf n\u00ean th\u1ef1c s\u1ef1 \u0111\u00e1ng tin c\u1eady v\u00e0 n\u1ed5i b\u1eadt. <\/p>\n\n\n\n

D\u1ef1a tr\u00ean ni\u1ec1m tin r\u1eb1ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 quy\u1ec1n bi\u1ebft h\u1ecd \u0111ang mua g\u00ec, Seventh Generation \u0111ang \u0111\u1ea5u tranh cho s\u1ef1 minh b\u1ea1ch trong vi\u1ec7c c\u00f4ng b\u1ed1 b\u1ea3ng th\u00e0nh ph\u1ea7n trong ng\u00e0nh c\u00f4ng nghi\u1ec7p t\u1ea9y r\u1eeda. L\u00e0 m\u1ed9t trong nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u ch\u0103m s\u00f3c gia \u0111\u00ecnh \u0111\u1ea7u ti\u00ean ti\u1ebft l\u1ed9 t\u1ea5t c\u1ea3 c\u00e1c th\u00e0nh ph\u1ea7n b\u1eb1ng ng\u00f4n ng\u1eef \u0111\u01a1n gi\u1ea3n tr\u00ean nh\u00e3n, h\u1ecd c\u0169ng \u0111\u00e3 l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c v\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u00f3 c\u00f9ng quan \u0111i\u1ec3m \u0111\u1ec3 ti\u1ebft l\u1ed9 danh s\u00e1ch \u0111\u1ea7y \u0111\u1ee7 c\u00e1c th\u00e0nh ph\u1ea7n th\u01b0\u1eddng th\u1ea5y trong c\u00e1c s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c gia \u0111\u00ecnh. N\u00f3 mang l\u1ea1i cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ef1 t\u1ef1 tin r\u1eb1ng h\u1ecd \u0111ang \u0111\u01b0a ra l\u1ef1a ch\u1ecdn s\u00e1ng su\u1ed1t. <\/p>\n\n\n\n

N\u1eafm b\u1eaft s\u1ef1 \u0111\u1ed5i m\u1edbi v\u00e0 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng trong b\u1ed1i c\u1ea3nh n\u0103ng \u0111\u1ed9ng c\u1ee7a ch\u00e2u \u00c1 <\/h4>\n\n\n\n

T\u01b0\u01a1ng lai c\u1ee7a ho\u1ea1t \u0111\u1ed9ng kinh doanh \u1edf ch\u00e2u \u00c1 kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 vi\u1ec7c tu\u00e2n th\u1ee7 c\u00e1c ti\u00eau chu\u1ea9n hi\u1ec7n c\u00f3; \u0111\u00f3 l\u00e0 v\u1ec1 vi\u1ec7c ti\u00ean phong tr\u00ean nh\u1eefng con \u0111\u01b0\u1eddng m\u1edbi, v\u01b0\u1ee3t qua ranh gi\u1edbi v\u00e0 t\u1ea1o ra gi\u00e1 tr\u1ecb chung cho x\u00e3 h\u1ed9i v\u00e0 m\u00f4i tr\u01b0\u1eddng. \u0110i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn t\u00e1o b\u1ea1o, s\u00e1ng t\u1ea1o, m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn ph\u00f9 h\u1ee3p v\u1edbi t\u00ednh b\u1ec1n v\u1eefng \u1edf m\u1ecdi kh\u00eda c\u1ea1nh c\u1ee7a doanh nghi\u1ec7p. <\/p>\n\n\n\n

So v\u1edbi c\u00e1c th\u1ecb tr\u01b0\u1eddng kh\u00e1c, Ch\u00e2u \u00c1 c\u00f2n \u201cnon tr\u1ebb\u201d, c\u00e1c ti\u00eau chu\u1ea9n \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh v\u00e0 h\u1ee3p th\u1ee9c h\u00f3a, mang \u0111\u1ebfn c\u01a1 h\u1ed9i tuy\u1ec7t v\u1eddi \u0111\u1ec3 \u0111i \u0111\u1ea7u trong l\u0129nh v\u1ef1c n\u00e0y. Vi\u1ec7c \u0111\u01b0a ra tuy\u00ean b\u1ed1 th\u01b0\u01a1ng hi\u1ec7u b\u1eb1ng c\u00e1ch l\u00e0m nhi\u1ec1u h\u01a1n v\u00e0o th\u1eddi \u0111i\u1ec3m n\u00e0y c\u00f3 th\u1ec3 \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng tr\u01b0\u1edbc nh\u1eefng ch\u1ec9 tr\u00edch g\u1ea7n \u0111\u00e2y v\u1ec1 thi\u1ec7t h\u1ea1i m\u00f4i tr\u01b0\u1eddng \u1edf c\u00e1c n\u01b0\u1edbc ch\u00e2u \u00c1. <\/p>\n\n\n\n

L\u1ed9 tr\u00ecnh n\u0103m b\u01b0\u1edbc \u0111\u01b0\u1ee3c n\u00eau \u1edf \u0111\u00e2y kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t h\u01b0\u1edbng d\u1eabn; \u0111\u00f3 l\u00e0 l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng d\u00e0nh cho c\u00e1c CEO v\u00e0 nh\u00e0 l\u00e3nh \u0111\u1ea1o \u1edf Ch\u00e2u \u00c1. \u0110\u00f3 l\u00e0 l\u1eddi g\u1ee3i nh\u1eafc suy ngh\u0129 l\u1ea1i c\u00e1c m\u00f4 h\u00ecnh kinh doanh, g\u1eafn k\u1ebft v\u1edbi ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng \u1edf m\u1ecdi c\u1ea5p \u0111\u1ed9 v\u00e0 th\u00fac \u0111\u1ea9y s\u1ef1 thay \u0111\u1ed5i s\u1ebd \u0111\u1ecbnh h\u00ecnh t\u01b0\u01a1ng lai. <\/p>\n","protected":false},"excerpt":{"rendered":"

C\u00e1c CEO v\u00e0 c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o th\u00e2n m\u1ebfn,  T\u1eeb khi n\u00e0o qu\u00fd v\u1ecb l\u1ea1i ch\u1ea5p nh\u1eadn ti\u00eau chu\u1ea9n c\u1ee7a ng\u01b0\u1eddi kh\u00e1c? N\u1ebfu v\u1eady th\u00ec li\u1ec7u qu\u00fd v\u1ecb v\u00e0 doanh nghi\u1ec7p c\u1ee7a m\u00ecnh c\u00f3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng th\u00e0nh t\u1ef1u nh\u01b0 h\u00f4m nay?  Vi\u1ec7c tu\u00e2n th\u1ee7 c\u00e1c ti\u00eau chu\u1ea9n v\u1ec1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng ch\u00ednh x\u00e1c … Continued<\/a><\/p>\n","protected":false},"featured_media":25652,"parent":0,"template":"","cpt_views_category":[157],"cpt_views_author":[231],"class_list":["post-12464","cpt-views","type-cpt-views","status-publish","has-post-thumbnail","hentry","cpt_views_category-articles-vi","cpt_views_author-andrew-kane-vi"],"acf":[],"yoast_head":"\nSustainability Strategies that can Benefit - Sedgwick Richardson<\/title>\n<meta name=\"description\" content=\"Benefits of incorporating sustainability strategies into your company and step-by-step guide on how you can get started. 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