{"id":30193,"date":"2026-04-23T15:22:25","date_gmt":"2026-04-23T07:22:25","guid":{"rendered":"https:\/\/www.sedgwick-richardson.com\/views\/the-new-language-of-wellness-brands-in-asia\/"},"modified":"2026-05-22T15:26:37","modified_gmt":"2026-05-22T07:26:37","slug":"su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a","status":"publish","type":"cpt-views","link":"https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/","title":{"rendered":"S\u1ef1 chuy\u1ec3n m\u00ecnh trong ng\u00f4n ng\u1eef th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ng\u00e0nh wellness t\u1ea1i ch\u00e2u \u00c1"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">T\u1ea1i th\u1ecb tr\u01b0\u1eddng ch\u00e2u \u00c1, ranh gi\u1edbi gi\u1eefa s\u1ee9c kho\u1ebb to\u00e0n di\u1ec7n (wellness), ch\u0103m s\u00f3c s\u1ee9c kho\u1ebb, s\u1eafc \u0111\u1eb9p v\u00e0 s\u1ef1 thu\u1ea7n khi\u1ebft \u0111ang d\u1ea7n b\u1ecb xo\u00e1 nho\u00e0. Nh\u1eefng ph\u1ea1m tr\u00f9 t\u1eebng \u0111\u01b0\u1ee3c nh\u00ecn nh\u1eadn ri\u00eang l\u1ebb nay d\u1ea7n tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n c\u1ee7a c\u00f9ng m\u1ed9t c\u00e2u chuy\u1ec7n phong c\u00e1ch s\u1ed1ng trong m\u1eaft ng\u01b0\u1eddi ti\u00eau d\u00f9ng. Ch\u0103m s\u00f3c da g\u1eafn li\u1ec1n v\u1edbi dinh d\u01b0\u1ee1ng. V\u1ebb \u0111\u1eb9p \u0111i \u0111\u00f4i v\u1edbi s\u1ed1ng kho\u1ebb v\u00e0 c\u00e2n b\u1eb1ng. S\u1ef1 tinh khi\u1ebft tr\u1edf th\u00e0nh bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a t\u00ednh nguy\u00ean b\u1ea3n v\u00e0 ngu\u1ed3n g\u1ed1c \u0111\u00e1ng tin c\u1eady.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S\u1ef1 giao thoa n\u00e0y \u0111ang \u0111\u1ecbnh h\u00ecnh l\u1ea1i c\u00e1ch c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng v\u00e0 \u0111\u1ecbnh v\u1ecb tr\u00ean to\u00e0n khu v\u1ef1c.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u1ed3ng th\u1eddi, c\u1ea1nh tranh ng\u00e0y c\u00e0ng tr\u1edf n\u00ean gay g\u1eaft. S\u1ef1 t\u0103ng tr\u01b0\u1edfng m\u1ea1nh m\u1ebd c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m \u0111\u1ebfn t\u1eeb Trung Qu\u1ed1c t\u1ea1i \u0110\u00f4ng Nam \u00c1 cho th\u1ea5y t\u1ed1c \u0111\u1ed9 chuy\u1ec3n bi\u1ebfn ch\u00f3ng m\u1eb7t c\u1ee7a th\u1ecb tr\u01b0\u1eddng. V\u1edbi chi\u1ebfn l\u01b0\u1ee3c Marketing \u01b0u ti\u00ean n\u1ec1n t\u1ea3ng s\u1ed1, v\u00f2ng \u0111\u1eddi s\u1ea3n ph\u1ea9m ng\u1eafn v\u00e0 m\u1ee9c gi\u00e1 d\u1ec5 ti\u1ebfp c\u1eadn, nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m Trung Qu\u1ed1c nhanh ch\u00f3ng chi\u1ebfm \u0111\u01b0\u1ee3c t\u00ecnh c\u1ea3m c\u1ee7a nh\u00f3m kh\u00e1ch h\u00e0ng tr\u1ebb. \u0110\u00e0 t\u0103ng tr\u01b0\u1edfng n\u00e0y th\u00e1ch th\u1ee9c v\u1ecb th\u1ebf d\u1eabn \u0111\u1ea7u l\u00e2u n\u0103m c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m H\u00e0n Qu\u1ed1c v\u00e0 th\u00fac \u0111\u1ea9y l\u00e0n s\u00f3ng \u0111\u1ed5i m\u1edbi tr\u00ean to\u00e0n ng\u00e0nh.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trong b\u1ed1i c\u1ea3nh \u0111\u00f3, chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u tr\u1edf n\u00ean quan tr\u1ecdng kh\u00f4ng k\u00e9m ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m. Th\u00e0nh c\u00f4ng ng\u00e0y c\u00e0ng ph\u1ee5 thu\u1ed9c v\u00e0o kh\u1ea3 n\u0103ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u trong vi\u1ec7c truy\u1ec1n t\u1ea3i \u00fd ngh\u0129a, t\u00ednh x\u00e1c th\u1ef1c v\u00e0 gi\u00e1 tr\u1ecb phong c\u00e1ch s\u1ed1ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Khi s\u1ef1 tinh khi\u1ebft v\u00e0 ngu\u1ed3n g\u1ed1c xu\u1ea5t x\u1ee9 tr\u1edf th\u00e0nh chu\u1ea9n m\u1ef1c c\u1ee7a n\u1ec1n kinh t\u1ebf s\u1ee9c kho\u1ebb to\u00e0n di\u1ec7n<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">M\u1ed9t trong nh\u1eefng xu h\u01b0\u1edbng n\u1ed5i b\u1eadt \u0111ang \u0111\u1ecbnh h\u00ecnh th\u1ecb tr\u01b0\u1eddng wellness ch\u00e2u \u00c1 l\u00e0 t\u1ea7m quan tr\u1ecdng c\u1ee7a s\u1ef1 tinh khi\u1ebft v\u00e0 ngu\u1ed3n g\u1ed1c s\u1ea3n ph\u1ea9m. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111ang ng\u00e0y c\u00e0ng quan t\u00e2m \u0111\u1ebfn vi\u1ec7c s\u1ea3n ph\u1ea9m \u0111\u1ebfn t\u1eeb \u0111\u00e2u v\u00e0 \u0111\u01b0\u1ee3c t\u1ea1o ra nh\u01b0 th\u1ebf n\u00e0o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Th\u01b0\u01a1ng hi\u1ec7u n\u01b0\u1edbc kho\u00e1ng \u0111\u1ebfn t\u1eeb Vi\u1ec7t Nam &#8211; <a href=\"https:\/\/www.sedgwick-richardson.com\/vi\/work\/giai-phap-bao-bi-tinh-te-nang-tam-thuong-hieu-nuoc-uong-hang-dau-viet-nam\/\">Miocen<\/a> &#8211; l\u00e0 m\u1ed9t ti\u00eau bi\u1ec3u cho xu h\u01b0\u1edbng n\u00e0y. \u0110\u01b0\u1ee3c khai th\u00e1c t\u1eeb c\u00e1c t\u1ea7ng n\u01b0\u1edbc ng\u1ea7m tr\u1ea7m t\u00edch c\u1ed5 x\u01b0a t\u1ea1i t\u1ec9nh Ti\u1ec1n Giang, th\u01b0\u01a1ng hi\u1ec7u x\u00e2y d\u1ef1ng c\u00e2u chuy\u1ec7n xoay quanh \u00fd ni\u1ec7m v\u1ec1 \u201cKho b\u00e1u \u0111\u00edch th\u1ef1c&#8221;, t\u00f4n vinh qu\u00e1 tr\u00ecnh h\u00ecnh th\u00e0nh t\u1ef1 nhi\u00ean c\u1ee7a ngu\u1ed3n n\u01b0\u1edbc qua d\u00f2ng ch\u1ea3y th\u1eddi gian.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00a0Thay v\u00ec d\u1ef1a v\u00e0o nh\u1eefng l\u1eddi tuy\u00ean b\u1ed1 s\u00e1o r\u1ed7ng v\u1ec1 \u0111\u1ed9 tinh khi\u1ebft, c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u nh\u1ea5n m\u1ea1nh v\u00e0o ngu\u1ed3n g\u1ed1c v\u00e0 s\u1ef1 nh\u1eabn n\u1ea1i trong qu\u00e1 tr\u00ecnh h\u00ecnh th\u00e0nh s\u1ea3n ph\u1ea9m. Tri\u1ebft l\u00fd th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n qua h\u1ec7 th\u1ed1ng bao b\u00ec l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb d\u00f2ng ch\u1ea3y c\u1ee7a n\u01b0\u1edbc, d\u00f2ng ch\u1ea3y s\u1ee9c kho\u1ebb. Khi \u0111\u1eb7t c\u1ea1nh nhau tr\u00ean k\u1ec7 h\u00e0ng, c\u00e1c chai n\u01b0\u1edbc t\u1ea1o n\u00ean m\u1ed9t t\u1ed5ng th\u1ec3 gi\u00e0u t\u00ednh \u0111i\u00eau kh\u1eafc, mang l\u1ea1i v\u1ebb sang tr\u1ecdng tinh t\u1ebf.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trong ng\u00e0nh h\u00e0ng c\u00f3 nhi\u1ec1u s\u1ea3n ph\u1ea9m c\u00f9ng h\u1ee9a h\u1eb9n l\u1ee3i \u00edch t\u01b0\u01a1ng t\u1ef1, c\u00e1ch k\u1ec3 c\u00e2u chuy\u1ec7n n\u00e0y gi\u00fap th\u01b0\u01a1ng hi\u1ec7u v\u01b0\u1ee3t kh\u1ecfi vai tr\u00f2 c\u1ee7a m\u1ed9t s\u1ea3n ph\u1ea9m th\u00f4ng th\u01b0\u1eddng \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t tr\u1ea3i nghi\u1ec7m c\u00f3 gi\u00e1 tr\u1ecb h\u01a1n.tr\u1edf th\u00e0nh m\u1ed9t tr\u1ea3i nghi\u1ec7m gi\u00e0u c\u1ea3m x\u00fac.<\/p>\n\n\n<div id=\"block_24c3e79bf99e3aa9cc2d7cb9699b3c29\" class=\"acf-block image-columns-block s-reveal mt-10 mb-10 md:mt-25 md:mb-25\">\n  <div class=\"max-block\">\n          <div class=\"grid \">\n                  <div class=\"\">\n                          <div class=\"image-wrapper\">\n                <img src=\"https:\/\/sedgwick-richardson.com\/wp-content\/uploads\/2025\/07\/MIOCEN-2.jpg\"\n                    class=\"image\"\n                    loading=\"lazy\"\n                    decoding=\"async\"\n                    alt=\"image\"\n                \/>  \n              <\/div>\n                      <\/div>\n              <\/div>\n    \n    \n  <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u00e1i \u0111\u1ecbnh ngh\u0129a v\u1ebb \u0111\u1eb9p qua v\u1ebb t\u1ef1 tin v\u00e0 b\u1ea3n s\u1eafc ri\u00eang<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Th\u1ecb tr\u01b0\u1eddng l\u00e0m \u0111\u1eb9p t\u1ea1i \u0110\u00f4ng Nam \u00c1 l\u00e0 m\u1ed9t trong nh\u1eefng th\u1ecb tr\u01b0\u1eddng t\u0103ng tr\u01b0\u1edfng nhanh nh\u1ea5t th\u1ebf gi\u1edbi, \u0111\u1ed3ng th\u1eddi c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng nh\u00f3m ng\u00e0nh c\u1ea1nh tranh kh\u1ed1c li\u1ec7t nh\u1ea5t.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u m\u1edbi n\u1ed5i, s\u1ef1 kh\u00e1c bi\u1ec7t th\u01b0\u1eddng \u0111\u1ebfn t\u1eeb c\u00e1ch h\u1ecd \u0111\u1ecbnh ngh\u0129a l\u1ea1i ch\u00ednh kh\u00e1i ni\u1ec7m v\u1ec1 c\u00e1i \u0111\u1eb9p.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00a0Th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m t\u1eeb Indonesia \u2013 <a href=\"https:\/\/www.sedgwick-richardson.com\/vi\/work\/khang-dinh-dang-cap-thuong-hieu-my-pham-cao-cap-tu-indonesia-voi-ve-dep-tinh-te-sang-trong\/\">Marnia<\/a> &#8211; ti\u1ebfp c\u1eadn b\u00e0i to\u00e1n n\u00e0y b\u1eb1ng c\u00e1ch x\u00e2y d\u1ef1ng b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u xoay quanh tri\u1ebft l\u00fd <em>Admiringly Elegant<\/em>\u00a0 &#8211; V\u1ebb Thanh L\u1ecbch \u0110\u00e1ng Ng\u01b0\u1ee1ng M\u1ed9. Thay v\u00ec ch\u1ec9 t\u1eadp trung v\u00e0o di\u1ec7n m\u1ea1o b\u00ean ngo\u00e0i, th\u01b0\u01a1ng hi\u1ec7u t\u00f4n vinh s\u1ef1 t\u1ef1 tin, c\u00e1 t\u00ednh v\u00e0 t\u00ednh ch\u00e2n th\u1ef1c \u0111\u1ed9c b\u1ea3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e1c y\u1ebfu t\u1ed1 thi\u1ebft k\u1ebf nh\u01b0 logo ch\u1eef \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf ri\u00eang, b\u1ea3ng m\u00e0u tinh t\u1ebf v\u00e0 ng\u00f4n ng\u1eef h\u00ecnh \u1ea3nh l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb ch\u1ea5t li\u1ec7u l\u1ee5a \u0111\u00e3 truy\u1ec1n t\u1ea3i c\u1ea3m gi\u00e1c sang tr\u1ecdng, \u0111\u1ed3ng th\u1eddi v\u1eabn gi\u1eef \u0111\u01b0\u1ee3c s\u1ef1 g\u1ea7n g\u0169i v\u1edbi v\u0103n h\u00f3a v\u00e0 th\u1ecb hi\u1ebfu c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng Indonesia. K\u1ebft qu\u1ea3 l\u00e0 t\u1ea1o ra m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u v\u1eeba tr\u00e0n \u0111\u1ea7y kh\u00e1t v\u1ecdng, nh\u01b0ng c\u0169ng v\u1eeba g\u1ea7n g\u0169i \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n\n\n<div id=\"block_e91f4eaed2828980662272f3008f6912\" class=\"acf-block image-columns-block s-reveal mt-10 mb-10 md:mt-25 md:mb-25\">\n  <div class=\"max-block\">\n          <div class=\"grid \">\n                  <div class=\"\">\n                          <div class=\"image-wrapper\">\n                <img src=\"https:\/\/sedgwick-richardson.com\/wp-content\/uploads\/2025\/09\/Marnia_4.jpg\"\n                    class=\"image\"\n                    loading=\"lazy\"\n                    decoding=\"async\"\n                    alt=\"image\"\n                \/>  \n              <\/div>\n                      <\/div>\n              <\/div>\n    \n    \n  <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"> <strong>Giao thoa gi\u1eefa di s\u1ea3n v\u00e0 s\u1ee9c kho\u1ebb hi\u1ec7n \u0111\u1ea1i<\/strong> <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Trong l\u0129nh v\u1ef1c ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe v\u00e0 wellness, xu h\u01b0\u1edbng quan tr\u1ecdng kh\u00e1c l\u00e0 k\u1ebft h\u1ee3p c\u00e1c b\u00e0i thu\u1ed1c truy\u1ec1n th\u1ed1ng v\u00e0 ti\u1ebfn b\u1ed9 khoa h\u1ecdc hi\u1ec7n \u0111\u1ea1i.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00a0L\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00f3 tr\u1ee5 s\u1edf t\u1ea1i H\u1ed3ng K\u00f4ng, <a href=\"https:\/\/www.sedgwick-richardson.com\/work\/modernising-chinese-medicine\/\">PuraPharm<\/a> l\u00e0 v\u00ed d\u1ee5 ti\u00eau bi\u1ec3u cho s\u1ef1 giao thoa n\u00e0y. \u0110\u01b0\u1ee3c x\u00e2y d\u1ef1ng tr\u00ean n\u1ec1n t\u1ea3ng y h\u1ecdc c\u1ed5 truy\u1ec1n Trung Hoa, PuraPharm hi\u1ec7n \u0111\u1ea1i h\u00f3a b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u nh\u1eb1m ph\u1ea3n \u00e1nh \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n d\u1ef1a tr\u00ean nghi\u00ean c\u1ee9u khoa h\u1ecdc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Th\u00f4ng \u0111i\u1ec7p <em>Chinese Medicine Modernised<\/em>\u00a0 (Hi\u1ec7n \u0111\u1ea1i h\u00f3a Y h\u1ecdc c\u1ed5 truy\u1ec1n Trung Hoa) th\u1ec3 hi\u1ec7n r\u00f5 s\u1ef1 c\u00e2n b\u1eb1ng \u0111\u00f3: truy\u1ec1n th\u1ed1ng v\u1eabn l\u00e0 n\u1ec1n t\u1ea3ng, trong khi \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o \u0111\u1ecbnh h\u00ecnh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u ti\u1ebfp c\u1eadn kh\u00e1n gi\u1ea3 \u0111\u01b0\u01a1ng \u0111\u1ea1i.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u1ec1n t\u1ea3ng s\u1ed1 \u0111\u01b0\u1ee3c l\u00e0m m\u1edbi c\u00f9ng h\u1ec7 th\u1ed1ng ki\u1ebfn tr\u00fac th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c tinh ch\u1ec9nh \u0111\u00e3 c\u1ee7ng c\u1ed1 \u0111\u1ecbnh v\u1ecb n\u00e0y, \u0111\u1ecbnh h\u00ecnh PuraPharm nh\u01b0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u ti\u00ean phong v\u1edbi t\u1ea7m nh\u00ecn t\u01b0\u01a1ng lai trong l\u0129nh v\u1ef1c ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe t\u1eeb thi\u00ean nhi\u00ean.<\/p>\n\n\n<div id=\"block_0ccfce0009913700c5540e88433b5bb2\" class=\"acf-block image-columns-block s-reveal mt-10 mb-10 md:mt-25 md:mb-25\">\n  <div class=\"max-block\">\n          <div class=\"grid \">\n                  <div class=\"\">\n                          <div class=\"image-wrapper\">\n                <img src=\"https:\/\/sedgwick-richardson.com\/wp-content\/uploads\/2023\/02\/purapharm-website-sedgwick-richardson-digital-5.jpg\"\n                    class=\"image\"\n                    loading=\"lazy\"\n                    decoding=\"async\"\n                    alt=\"image\"\n                \/>  \n              <\/div>\n                      <\/div>\n              <\/div>\n    \n    \n  <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>S\u1ee9c kho\u1ebb to\u00e0n di\u1ec7n l\u00e0 m\u1ed9t tuy\u00ean ng\u00f4n phong c\u00e1ch s\u1ed1ng<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Th\u01b0\u01a1ng hi\u1ec7u Vi\u1ec7t Nam <a href=\"https:\/\/www.sedgwick-richardson.com\/vi\/work\/thuong-hieu-noi-y-mang-tinh-than-y-danh-rieng-cho-phu-nu-viet\/\">La Ciana<\/a> ph\u1ea3n \u00e1nh s\u1ef1 chuy\u1ec3n d\u1ecbch n\u00e0y. L\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed3 n\u1ed9i y l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb \u00dd ph\u1ee5c v\u1ee5 th\u1ecb tr\u01b0\u1eddng n\u1ed9i \u0111\u1ecba, La Ciana ki\u1ebfn t\u1ea1o c\u00e2u chuy\u1ec7n c\u1ee7a m\u00ecnh xoay quanh s\u1ef1 r\u1ea1ng r\u1ee1, s\u1ee9c m\u1ea1nh n\u1ed9i t\u00e2m v\u00e0 v\u1ebb \u0111\u1eb9p t\u1eeb b\u00ean trong. S\u1eed d\u1ee5ng nh\u1eefng y\u1ebfu t\u1ed1 thi\u1ebft k\u1ebf nh\u01b0 monogram l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb t\u1ea5m g\u01b0\u01a1ng soi c\u00f9ng phong c\u00e1ch nhi\u1ebfp \u1ea3nh t\u00f4n vinh kho\u1ea3nh kh\u1eafc t\u1ef1 soi chi\u1ebfu v\u00e0 k\u1ebft n\u1ed1i v\u1edbi ch\u00ednh m\u00ecnh, \u0111\u00e3 c\u1ee7ng c\u1ed1 \u00fd t\u01b0\u1edfng v\u1ec1 s\u1ef1 t\u1ef1 tin xu\u1ea5t ph\u00e1t t\u1eeb b\u00ean trong m\u1ed7i ng\u01b0\u1eddi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u01b0\u01a1ng t\u1ef1, th\u01b0\u01a1ng hi\u1ec7u l\u00e0m \u0111\u1eb9p nh\u01b0\u1ee3ng quy\u1ec1n <a href=\"https:\/\/www.sedgwick-richardson.com\/vi\/work\/zest-for-life\/\">Zasaly<\/a> x\u00e2y d\u1ef1ng b\u1ea3n s\u1eafc xoay quanh h\u00ecnh \u1ea3nh \u1ea9n d\u1ee5 v\u1ec1 m\u1ed9t b\u00f4ng hoa \u0111ang n\u1edf.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ng\u00f4n ng\u1eef h\u00ecnh \u1ea3nh l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb c\u00e1nh hoa v\u00e0 nh\u1eefng \u0111\u01b0\u1eddng cong m\u1ec1m m\u1ea1i, g\u1ee3i l\u00ean v\u1ebb \u0111\u1eb9p t\u1ef1 nhi\u00ean \u0111ang d\u1ea7n n\u1edf r\u1ed9 n\u01a1i ng\u01b0\u1eddi ph\u1ee5 n\u1eef. \u0110\u1ed3ng th\u1eddi, h\u1ec7 th\u1ed1ng n\u00e0y c\u0169ng mang \u0111\u1ebfn cho th\u01b0\u01a1ng hi\u1ec7u m\u1ed9t ti\u1ebfng n\u00f3i t\u1ef1 tin, duy\u00ean d\u00e1ng v\u00e0 kh\u00e1c bi\u1ec7t.<\/p>\n\n\n<div id=\"block_ccc227df00d5748a1070a6dcaebb6840\" class=\"acf-block image-columns-block s-reveal mt-10 mb-10 md:mt-25 md:mb-25\">\n  <div class=\"max-block\">\n          <div class=\"grid \">\n                  <div class=\"\">\n                          <div class=\"image-wrapper\">\n                <img src=\"https:\/\/sedgwick-richardson.com\/wp-content\/uploads\/2023\/05\/Zasaly-5-1.jpg\"\n                    class=\"image\"\n                    loading=\"lazy\"\n                    decoding=\"async\"\n                    alt=\"image\"\n                \/>  \n              <\/div>\n                      <\/div>\n              <\/div>\n    \n    \n  <\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u01b0\u01a1ng lai to\u00e0n di\u1ec7n cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u ch\u0103m s\u00f3c s\u1ee9c kho\u1ebb wellness<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Qua nh\u1eefng v\u00ed d\u1ee5 tr\u00ean, m\u1ed9t xu h\u01b0\u1edbng \u0111ang d\u1ea7n h\u00ecnh th\u00e0nh r\u00f5 r\u00e0ng: ng\u01b0\u1eddi ti\u00eau d\u00f9ng ng\u00e0y nay kh\u00f4ng c\u00f2n xem s\u1ee9c kh\u1ecfe, s\u1eafc \u0111\u1eb9p v\u00e0 wellness l\u00e0 nh\u1eefng nhu c\u1ea7u t\u00e1ch bi\u1ec7t. H\u1ecd coi ch\u00fang nh\u01b0 nh\u1eefng y\u1ebfu t\u1ed1 k\u1ebft n\u1ed1i ch\u1eb7t ch\u1ebd t\u1ea1o n\u00ean m\u1ed9t l\u1ed1i s\u1ed1ng c\u00e2n b\u1eb1ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u th\u00e0nh c\u00f4ng trong b\u1ed1i c\u1ea3nh n\u00e0y kh\u00f4ng ch\u1ec9 truy\u1ec1n t\u1ea3i l\u1ee3i \u00edch ch\u1ee9c n\u0103ng c\u1ee7a s\u1ea3n ph\u1ea9m. H\u1ecd th\u1ec3 hi\u1ec7n m\u1ed9t tri\u1ebft l\u00fd s\u1ed1ng t\u1ed1t h\u01a1n th\u00f4ng qua ngu\u1ed3n g\u1ed1c r\u00f5 r\u00e0ng, t\u00ednh ch\u00e2n th\u1ef1c v\u00e0 kh\u1ea3 n\u0103ng kh\u01a1i d\u1eady s\u1ef1 t\u1ef1 tin n\u01a1i ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Khi l\u00e0n s\u00f3ng c\u1ea1nh tranh t\u1eeb c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u00e0m \u0111\u1eb9p m\u1edbi n\u1ed5i nh\u01b0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u t\u1eeb Trung Qu\u1ed1c ng\u00e0y c\u00e0ng t\u0103ng t\u1ed1c t\u1ea1i \u0110\u00f4ng Nam \u00c1, s\u1ef1 r\u00f5 r\u00e0ng trong \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u s\u1ebd ng\u00e0y c\u00e0ng tr\u1edf n\u00ean thi\u1ebft y\u1ebfu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wellness, s\u1ee9c kh\u1ecfe, s\u1eafc \u0111\u1eb9p v\u00e0 s\u1ef1 thu\u1ea7n khi\u1ebft kh\u00f4ng c\u00f2n l\u00e0 nh\u1eefng l\u0129nh v\u1ef1c t\u00e1ch bi\u1ec7t. C\u00f9ng nhau, ch\u00fang t\u1ea1o n\u00ean ng\u00f4n ng\u1eef c\u1ee7a l\u1ed1i s\u1ed1ng c\u00e2n b\u1eb1ng hi\u1ec7n \u0111\u1ea1i v\u00e0 nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u l\u00e0m ch\u1ee7 ng\u00f4n ng\u1eef \u0111\u00f3 s\u1ebd vi\u1ebft n\u00ean ch\u01b0\u01a1ng ti\u1ebfp theo c\u1ee7a th\u1ecb tr\u01b0\u1eddng ti\u00eau d\u00f9ng ch\u00e2u \u00c1.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>References<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sedgwick-richardson.com\/vi\/work\/giai-phap-bao-bi-tinh-te-nang-tam-thuong-hieu-nuoc-uong-hang-dau-viet-nam\/\">https:\/\/www.sedgwick-richardson.com\/vi\/work\/giai-phap-bao-bi-tinh-te-nang-tam-thuong-hieu-nuoc-uong-hang-dau-viet-nam\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sedgwick-richardson.com\/vi\/work\/khang-dinh-dang-cap-thuong-hieu-my-pham-cao-cap-tu-indonesia-voi-ve-dep-tinh-te-sang-trong\/\">https:\/\/www.sedgwick-richardson.com\/vi\/work\/khang-dinh-dang-cap-thuong-hieu-my-pham-cao-cap-tu-indonesia-voi-ve-dep-tinh-te-sang-trong\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sedgwick-richardson.com\/work\/modernising-chinese-medicine\/\">https:\/\/www.sedgwick-richardson.com\/work\/modernising-chinese-medicine\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sedgwick-richardson.com\/vi\/work\/thuong-hieu-noi-y-mang-tinh-than-y-danh-rieng-cho-phu-nu-viet\/\">https:\/\/www.sedgwick-richardson.com\/vi\/work\/thuong-hieu-noi-y-mang-tinh-than-y-danh-rieng-cho-phu-nu-viet\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sedgwick-richardson.com\/vi\/work\/zest-for-life\/\">https:\/\/www.sedgwick-richardson.com\/vi\/work\/zest-for-life\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u1ea1i th\u1ecb tr\u01b0\u1eddng ch\u00e2u \u00c1, ranh gi\u1edbi gi\u1eefa s\u1ee9c kho\u1ebb to\u00e0n di\u1ec7n (wellness), ch\u0103m s\u00f3c s\u1ee9c kho\u1ebb, s\u1eafc \u0111\u1eb9p v\u00e0 s\u1ef1 thu\u1ea7n khi\u1ebft \u0111ang d\u1ea7n b\u1ecb xo\u00e1 nho\u00e0. Nh\u1eefng ph\u1ea1m tr\u00f9 t\u1eebng \u0111\u01b0\u1ee3c nh\u00ecn nh\u1eadn ri\u00eang l\u1ebb nay d\u1ea7n tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n c\u1ee7a c\u00f9ng m\u1ed9t c\u00e2u chuy\u1ec7n phong c\u00e1ch s\u1ed1ng trong m\u1eaft ng\u01b0\u1eddi ti\u00eau &hellip; <a href=\"https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/\">Continued<\/a><\/p>\n","protected":false},"featured_media":30090,"parent":0,"template":"","cpt_views_category":[157],"cpt_views_author":[233],"class_list":["post-30193","cpt-views","type-cpt-views","status-publish","has-post-thumbnail","hentry","cpt_views_category-articles-vi","cpt_views_author-dominic-mason-vi"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>S\u1ef1 chuy\u1ec3n m\u00ecnh trong ng\u00f4n ng\u1eef th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ng\u00e0nh wellness t\u1ea1i ch\u00e2u \u00c1 - Sedgwick Richardson<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"S\u1ef1 chuy\u1ec3n m\u00ecnh trong ng\u00f4n ng\u1eef th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ng\u00e0nh wellness t\u1ea1i ch\u00e2u \u00c1 - Sedgwick Richardson\" \/>\n<meta property=\"og:description\" content=\"T\u1ea1i th\u1ecb tr\u01b0\u1eddng ch\u00e2u \u00c1, ranh gi\u1edbi gi\u1eefa s\u1ee9c kho\u1ebb to\u00e0n di\u1ec7n (wellness), ch\u0103m s\u00f3c s\u1ee9c kho\u1ebb, s\u1eafc \u0111\u1eb9p v\u00e0 s\u1ef1 thu\u1ea7n khi\u1ebft \u0111ang d\u1ea7n b\u1ecb xo\u00e1 nho\u00e0. Nh\u1eefng ph\u1ea1m tr\u00f9 t\u1eebng \u0111\u01b0\u1ee3c nh\u00ecn nh\u1eadn ri\u00eang l\u1ebb nay d\u1ea7n tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n c\u1ee7a c\u00f9ng m\u1ed9t c\u00e2u chuy\u1ec7n phong c\u00e1ch s\u1ed1ng trong m\u1eaft ng\u01b0\u1eddi ti\u00eau &hellip; Continued\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/\" \/>\n<meta property=\"og:site_name\" content=\"Sedgwick Richardson\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sedgwickrichardson\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-22T07:26:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sedgwick-richardson.com\/wp-content\/uploads\/2026\/04\/WEBSITE-2-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"3472\" \/>\n\t<meta property=\"og:image:height\" content=\"2438\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sedgwick-richardson.com\\\/vi\\\/views\\\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\\\/\",\"url\":\"https:\\\/\\\/sedgwick-richardson.com\\\/vi\\\/views\\\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\\\/\",\"name\":\"S\u1ef1 chuy\u1ec3n m\u00ecnh trong ng\u00f4n ng\u1eef th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ng\u00e0nh wellness t\u1ea1i ch\u00e2u \u00c1 - Sedgwick Richardson\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sedgwick-richardson.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sedgwick-richardson.com\\\/vi\\\/views\\\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sedgwick-richardson.com\\\/vi\\\/views\\\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sedgwick-richardson.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/WEBSITE-2-1.jpg\",\"datePublished\":\"2026-04-23T07:22:25+00:00\",\"dateModified\":\"2026-05-22T07:26:37+00:00\",\"inLanguage\":\"vi-VN\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sedgwick-richardson.com\\\/vi\\\/views\\\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"vi-VN\",\"@id\":\"https:\\\/\\\/sedgwick-richardson.com\\\/vi\\\/views\\\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sedgwick-richardson.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/WEBSITE-2-1.jpg\",\"contentUrl\":\"https:\\\/\\\/sedgwick-richardson.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/WEBSITE-2-1.jpg\",\"width\":3472,\"height\":2438,\"caption\":\"purple and pink thumbnail with graphic elements and title \\\"The New Language of Wellness Brands in Asia\\\"\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.sedgwick-richardson.com\\\/#website\",\"url\":\"https:\\\/\\\/www.sedgwick-richardson.com\\\/\",\"name\":\"Sedgwick Richardson\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.sedgwick-richardson.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.sedgwick-richardson.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"vi-VN\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.sedgwick-richardson.com\\\/#organization\",\"name\":\"Sedgwick Richardson\",\"url\":\"https:\\\/\\\/www.sedgwick-richardson.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"vi-VN\",\"@id\":\"https:\\\/\\\/www.sedgwick-richardson.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.sedgwick-richardson.com\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/logo-sr-shema.png\",\"contentUrl\":\"https:\\\/\\\/www.sedgwick-richardson.com\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/logo-sr-shema.png\",\"width\":1147,\"height\":562,\"caption\":\"Sedgwick Richardson\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sedgwick-richardson.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/sedgwickrichardson\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"S\u1ef1 chuy\u1ec3n m\u00ecnh trong ng\u00f4n ng\u1eef th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ng\u00e0nh wellness t\u1ea1i ch\u00e2u \u00c1 - Sedgwick Richardson","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/","og_locale":"vi_VN","og_type":"article","og_title":"S\u1ef1 chuy\u1ec3n m\u00ecnh trong ng\u00f4n ng\u1eef th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ng\u00e0nh wellness t\u1ea1i ch\u00e2u \u00c1 - Sedgwick Richardson","og_description":"T\u1ea1i th\u1ecb tr\u01b0\u1eddng ch\u00e2u \u00c1, ranh gi\u1edbi gi\u1eefa s\u1ee9c kho\u1ebb to\u00e0n di\u1ec7n (wellness), ch\u0103m s\u00f3c s\u1ee9c kho\u1ebb, s\u1eafc \u0111\u1eb9p v\u00e0 s\u1ef1 thu\u1ea7n khi\u1ebft \u0111ang d\u1ea7n b\u1ecb xo\u00e1 nho\u00e0. Nh\u1eefng ph\u1ea1m tr\u00f9 t\u1eebng \u0111\u01b0\u1ee3c nh\u00ecn nh\u1eadn ri\u00eang l\u1ebb nay d\u1ea7n tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n c\u1ee7a c\u00f9ng m\u1ed9t c\u00e2u chuy\u1ec7n phong c\u00e1ch s\u1ed1ng trong m\u1eaft ng\u01b0\u1eddi ti\u00eau &hellip; Continued","og_url":"https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/","og_site_name":"Sedgwick Richardson","article_publisher":"https:\/\/www.facebook.com\/sedgwickrichardson\/","article_modified_time":"2026-05-22T07:26:37+00:00","og_image":[{"width":3472,"height":2438,"url":"https:\/\/sedgwick-richardson.com\/wp-content\/uploads\/2026\/04\/WEBSITE-2-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/","url":"https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/","name":"S\u1ef1 chuy\u1ec3n m\u00ecnh trong ng\u00f4n ng\u1eef th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ng\u00e0nh wellness t\u1ea1i ch\u00e2u \u00c1 - Sedgwick Richardson","isPartOf":{"@id":"https:\/\/www.sedgwick-richardson.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/#primaryimage"},"image":{"@id":"https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/#primaryimage"},"thumbnailUrl":"https:\/\/sedgwick-richardson.com\/wp-content\/uploads\/2026\/04\/WEBSITE-2-1.jpg","datePublished":"2026-04-23T07:22:25+00:00","dateModified":"2026-05-22T07:26:37+00:00","inLanguage":"vi-VN","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/"]}]},{"@type":"ImageObject","inLanguage":"vi-VN","@id":"https:\/\/sedgwick-richardson.com\/vi\/views\/su-chuyen-minh-trong-ngon-ngu-thuong-hieu-cua-nganh-wellness-tai-chau-a\/#primaryimage","url":"https:\/\/sedgwick-richardson.com\/wp-content\/uploads\/2026\/04\/WEBSITE-2-1.jpg","contentUrl":"https:\/\/sedgwick-richardson.com\/wp-content\/uploads\/2026\/04\/WEBSITE-2-1.jpg","width":3472,"height":2438,"caption":"purple and pink thumbnail with graphic elements and title \"The New Language of Wellness Brands in Asia\""},{"@type":"WebSite","@id":"https:\/\/www.sedgwick-richardson.com\/#website","url":"https:\/\/www.sedgwick-richardson.com\/","name":"Sedgwick Richardson","description":"","publisher":{"@id":"https:\/\/www.sedgwick-richardson.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sedgwick-richardson.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"vi-VN"},{"@type":"Organization","@id":"https:\/\/www.sedgwick-richardson.com\/#organization","name":"Sedgwick Richardson","url":"https:\/\/www.sedgwick-richardson.com\/","logo":{"@type":"ImageObject","inLanguage":"vi-VN","@id":"https:\/\/www.sedgwick-richardson.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.sedgwick-richardson.com\/wp-content\/uploads\/2025\/11\/logo-sr-shema.png","contentUrl":"https:\/\/www.sedgwick-richardson.com\/wp-content\/uploads\/2025\/11\/logo-sr-shema.png","width":1147,"height":562,"caption":"Sedgwick Richardson"},"image":{"@id":"https:\/\/www.sedgwick-richardson.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/sedgwickrichardson\/"]}]}},"_links":{"self":[{"href":"https:\/\/sedgwick-richardson.com\/vi\/wp-json\/wp\/v2\/cpt-views\/30193","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sedgwick-richardson.com\/vi\/wp-json\/wp\/v2\/cpt-views"}],"about":[{"href":"https:\/\/sedgwick-richardson.com\/vi\/wp-json\/wp\/v2\/types\/cpt-views"}],"version-history":[{"count":1,"href":"https:\/\/sedgwick-richardson.com\/vi\/wp-json\/wp\/v2\/cpt-views\/30193\/revisions"}],"predecessor-version":[{"id":30195,"href":"https:\/\/sedgwick-richardson.com\/vi\/wp-json\/wp\/v2\/cpt-views\/30193\/revisions\/30195"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sedgwick-richardson.com\/vi\/wp-json\/wp\/v2\/media\/30090"}],"wp:attachment":[{"href":"https:\/\/sedgwick-richardson.com\/vi\/wp-json\/wp\/v2\/media?parent=30193"}],"wp:term":[{"taxonomy":"cpt_views_category","embeddable":true,"href":"https:\/\/sedgwick-richardson.com\/vi\/wp-json\/wp\/v2\/cpt_views_category?post=30193"},{"taxonomy":"cpt_views_author","embeddable":true,"href":"https:\/\/sedgwick-richardson.com\/vi\/wp-json\/wp\/v2\/cpt_views_author?post=30193"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}