{"id":6813,"date":"2022-11-28T13:01:51","date_gmt":"2022-11-28T05:01:51","guid":{"rendered":"https:\/\/www.sedgwick-richardson.com\/work\/cityu-bolder-younger\/"},"modified":"2023-04-19T19:46:39","modified_gmt":"2023-04-19T11:46:39","slug":"cityu-bolder-younger","status":"publish","type":"cpt-work","link":"https:\/\/sedgwick-richardson.com\/vi\/work\/cityu-bolder-younger\/","title":{"rendered":"Th\u00f4ng minh h\u01a1n \u2013 Tr\u1ebb trung h\u01a1n \u2013 S\u1eafc n\u00e9t h\u01a1n"},"content":{"rendered":"
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\n T\u00e1i hi\u1ec7n m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ea1i h\u1ecdc trong k\u1ef7 nguy\u00ean s\u1ed1\n <\/h6>\n <\/div>\n
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Nhi\u1ec7m v\u1ee5 c\u1ee7a ch\u00fang t\u00f4i l\u00e0 c\u1ee7ng c\u1ed1 \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u\u00a0CityU\u00a0<\/a>ph\u00e1t tri\u1ec3n m\u1ed9t di\u1ec7n m\u1ea1o ph\u1ea3n \u00e1nh b\u1ea3n ch\u1ea5t tr\u1ebb trung v\u00e0 s\u00e1ng t\u1ea1o c\u1ee7a t\u1ed5 ch\u1ee9c v\u00e0 thi\u1ebft k\u1ebf l\u1ea1i trang web tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc CityU.\u00a0\u00a0<\/span><\/p>\n

L\u00e0 tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc tr\u1ebb v\u00e0 t\u00e2n ti\u1ebfn nh\u1ea5t \u1edf H\u1ed3ng K\u00f4ng, CityU c\u00f3 nh\u1eefng b\u1ea3n ch\u1ea5t \u0111\u1ed9c \u0111\u00e1o m\u00e0 kh\u00f4ng th\u1ec3 t\u00ecm th\u1ea5y \u1edf n\u01a1i kh\u00e1c. M\u1ee5c ti\u00eau c\u1ee7a ch\u00fang t\u00f4i l\u00e0 l\u00e0m n\u1ed5i b\u1eadt t\u1ea5t c\u1ea3 c\u00e1c ph\u1ea9m ch\u1ea5t n\u00e0y trong m\u1eaft c\u00f4ng ch\u00fang v\u00e0 nh\u1eefng b\u00ean li\u00ean quan.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n

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M\u1ed9t b\u1ea3ng moodboard thi\u1ebft k\u1ebf t\u00e1o b\u1ea1o v\u00e0 s\u1ed1ng \u0111\u1ed9ng \u0111\u00e3 \u0111\u01b0\u1ee3c t\u1ea1o ra \u0111\u1ec3 ph\u1ea3n \u00e1nh c\u00e1 t\u00ednh v\u00e0 thu\u1ed9c t\u00ednh th\u01b0\u01a1ng hi\u1ec7u. D\u1ef1a tr\u00ean \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u, ch\u00fang t\u00f4i \u0111\u00e3 x\u00e2y d\u1ef1ng c\u00e1c nguy\u00ean t\u1eafc thi\u1ebft k\u1ebf ch\u00ednh th\u1ec3 hi\u1ec7n thi\u1ebft k\u1ebf t\u1ed5ng th\u1ec3 nh\u1eb1m mang t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u v\u00e0o cu\u1ed9c s\u1ed1ng.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n

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\n ngay t\u1ea1i nh\u00e0\n <\/h6>\n <\/div>\n
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Sau khi nghi\u00ean c\u1ee9u chuy\u00ean s\u00e2u v\u00e0 h\u1ed9i th\u1ea3o v\u1edbi kh\u00e1ch h\u00e0ng, ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 \u0111\u1ed3ng thu\u1eadn v\u1ec1 \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 c\u00e1ch th\u1ec3 hi\u1ec7n s\u00e1ng t\u1ea1o. Ch\u00fang t\u00f4i c\u0169ng \u0111\u00e3 th\u1ed1ng nh\u1ea5t c\u00e1c y\u00eau c\u1ea7u n\u1ed9i dung v\u00e0 ch\u1ee9c n\u0103ng chi ti\u1ebft cho trang web City U bao g\u1ed3m h\u01a1n 300 trang web ph\u1ee5.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n

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\n Bi\u1ec3u hi\u1ec7n th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng nh\u1ea5t qu\u00e1n tr\u00ean to\u00e0n b\u1ed9 trang web\n <\/h6>\n <\/div>\n
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Sau \u0111\u00f3, ch\u00fang t\u00f4i \u0111\u00e3 thi\u1ebft k\u1ebf v\u00e0 ph\u00e1t tri\u1ec3n l\u1ea1i ho\u00e0n to\u00e0n trang web c\u1ee7a City U, \u0111\u1ea1i tu m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt s\u1ed1 quan tr\u1ecdng nh\u1ea5t c\u1ee7a tr\u01b0\u1eddng v\u00e0 n\u00e2ng t\u1ea7m th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a h\u1ecd tr\u00ean trang n\u00e0y c\u0169ng nh\u01b0 t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh k\u1ef9 thu\u1eadt s\u1ed1 kh\u00e1c trong qu\u00e1 tr\u00ecnh n\u00e0y.<\/p>\n

‘Trang ch\u1ee7’ m\u1edbi l\u00e0m n\u1ed5i b\u1eadt th\u00f4ng tin c\u00f3 k\u00edch th\u01b0\u1edbc nh\u1ecf cho \u0111\u1ed1i t\u01b0\u1ee3ng ch\u00ednh trong khi cung c\u1ea5p th\u00f4ng tin theo ng\u1eef c\u1ea3nh \u0111\u1ec3 d\u1eabn kh\u00e1ch truy c\u1eadp kh\u00e1m ph\u00e1 c\u00e1c ph\u1ea7n n\u1ed9i dung c\u00f3 li\u00ean quan b\u1eb1ng tr\u1ef1c gi\u00e1c.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n

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\n Thi\u1ebft k\u1ebf kh\u1ecfe kho\u1eafn, n\u0103ng \u0111\u1ed9ng, t\u00e1o b\u1ea1o\n <\/h6>\n <\/div>\n
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Trong h\u1ec7 th\u1ed1ng thi\u1ebft k\u1ebf, c\u00e1c th\u00e0nh ph\u1ea7n ki\u1ec3u ch\u1eef, phong c\u00e1ch tr\u1ef1c quan v\u00e0 giao di\u1ec7n ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh v\u00e0 ghi l\u1ea1i r\u00f5 r\u00e0ng.<\/p>\n

\u0110i\u1ec1u n\u00e0y cho ph\u00e9p t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c ph\u1ea3n \u00e1nh v\u1edbi t\u00f4ng m\u00e0u v\u00e0 phong c\u00e1ch tr\u1ef1c quan nh\u1ea5t qu\u00e1n tr\u00ean trang web v\u00e0 c\u00e1c k\u00eanh k\u1ef9 thu\u1eadt s\u1ed1. N\u00f3 c\u0169ng c\u00f3 ngh\u0129a l\u00e0 trang web c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng v\u00e0 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n

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\n Th\u1ec3 hi\u1ec7n b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u \u0111\u1eb7c bi\u1ec7t c\u1ee7a CityU\n <\/h6>\n <\/div>\n
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Ch\u00fang t\u00f4i \u0111\u00e3 cung c\u1ea5p m\u1ed9t trang web \u0111\u1ea1i h\u1ecdc ho\u00e0n to\u00e0n m\u1edbi d\u1ef1a tr\u00ean \u0111\u1ecbnh v\u1ecb tinh t\u1ebf v\u00e0 c\u00e1ch th\u1ec3 hi\u1ec7n s\u00e1ng t\u1ea1o \u0111\u01b0\u1ee3c ti\u1ebfp th\u00eam sinh l\u1ef1c cho th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n

Ch\u00fang t\u00f4i \u0111\u00e3 bi\u1ebfn m\u1ed9t trang web r\u1ea5t ph\u1ee9c t\u1ea1p v\u00e0 nhi\u1ec1u th\u00f4ng tin th\u00e0nh m\u1ed9t n\u1ec1n t\u1ea3ng h\u1ea5p d\u1eabn tr\u1ef1c quan, \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a cho t\u1ea5t c\u1ea3 c\u00e1c thi\u1ebft b\u1ecb. Chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung d\u1eabn \u0111\u1ebfn quy tr\u00ecnh xu\u1ea5t b\u1ea3n r\u00f5 r\u00e0ng v\u1edbi c\u00e1c h\u01b0\u1edbng d\u1eabn \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o n\u1ed9i dung lu\u00f4n m\u1edbi v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":1789,"parent":0,"template":"","cpt_work_location":[94],"cpt_work_sector":[147],"cpt_work_expertise":[96],"cpt_work_service":[],"class_list":["post-6813","cpt-work","type-cpt-work","status-publish","has-post-thumbnail","hentry","cpt_work_location-hong-kong-vi","cpt_work_sector-education-vi","cpt_work_expertise-brand-building-vi"],"acf":[],"yoast_head":"\nBrand positioning the Bolder, the Smarter, and the Younger - SR<\/title>\n<meta name=\"description\" content=\"Positioning City University brand as a leading institution in research, expressing the brand boldly to reflect youth and innovation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sedgwick-richardson.com\/vi\/work\/cityu-bolder-younger\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brand positioning the Bolder, the Smarter, and the Younger - 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