Brand Building
Drives Change

We work with visionary leaders seeking brand relevance, differentiation, and resilience.

Sedgwick Richardson (‘SR’) combines branding and sustainability expertise—creativity with credibility. We transform established brands for the better and put brave new start-ups on the map.

Headquartered in Asia for over 30 years, our on-the-ground knowledge enables us to migrate brands across cultures. Sustainability is integral to brand success. Since 1997, we have been championing sustainable change: talking the language, walking the talk.

From our London origins in 1985, we devoted ourselves to future thinking from the outset. Our work has taken us to: Bangkok, Beijing, Chongqing, Foshan, Fuzhou, Halong Bay, Hanoi, Hong Kong, Kuala Lumpur, Manila, Nanjing, Penang, Perth, Phu Quoc, Saigon, Shanghai, Shenzhen, Singapore, Surabaya, Yangon.

Ready to build belief in the future?

Meet the Team

We’re a hybrid team of strategists, storytellers, innovators, and creatives—living to craft beautiful, transformative work that delivers lasting value.

Dom Mason Dom Mason
Managing Director, Southeast Asia
March Richardson March Richardson
Founder & Group Director
Andrew Kane Andrew Kane
Managing Director, Greater China
Anne Copeland Anne Copeland
Sustainability Advisor
Louisa Noble Louisa Noble
Group Sustainability Director
Mohammad Fauzi Mohammad Fauzi
Group Executive Creative Director
Ron Li Ron Li
Creative Director
Adrian Li Adrian Li
Strategy Director
Anh Le Anh Le
Assistant General Manager | Senior Strategist
Yanessa Fung Yanessa Fung
Associate Brand Consultant
Hilda Fung Hilda Fung
Account Director
Alexander Burdulia Alexander Burdulia
Associate Sustainability Director
Jennifer Chan Jennifer Chan
Account Director
Joyce Ho Joyce Ho
Business Director
Huyen Nguyen Huyen Nguyen
Commercial Manager
Huyen Dinh Huyen Dinh
Finance and Admin Manager
Cynthia Phu Ngo Cynthia Phu Ngo
Account Executive
Iva Liu Iva Liu
Group Marketing Manager
Kay Le Kay Le
Senior Commercial Executive
Yuey Tsang Yuey Tsang
Finance Manager
Tai Nguyen Tai Nguyen
Senior Designer
Malcolm Lin Malcolm Lin
Brand Strategist
Telesia Tsang Telesia Tsang
Account Manager
Darryl Fam Darryl Fam
Senior Strategist
Kiki Ho Kiki Ho
Senior Designer
Bindiya Rupani Bindiya Rupani
Principal Sustainability Consultant
Farzana Arsad Farzana Arsad
Senior Account Manager
Camille Soliven Camille Soliven
Client Relationship Manager
Vicki Fung Vicki Fung
Production Manager
Thu Pham Thu Pham
Senior Account Executive
Milaflor Gonzales Milaflor Gonzales
Administrative and Accounts Executive
Elaine Tang Elaine Tang
Senior Designer
Harriet Kong Harriet Kong
Senior Account Manager (Sustainability)
Thu Vu Thu Vu
Junior Designer
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